A generation ago many UK city centres were dreary and dilapidated places, with a reputation for crime. Now, they are among the most desirable areas of the country to live. What's changed?
Take a walk through the centre of cities like Manchester, Liverpool and Birmingham and you will see smart new high-rise apartments, office blocks and the ever-present cranes building still more.
At street level are cafes, bars, restaurants and gyms serving their often young and affluent customers - the people who increasingly define these areas.
Only 30 years ago inner city populations that had grown rapidly in the late 19th and early 20th Centuries had dwindled - the residents leaving cramped, urban housing for more spacious suburbs and new towns.
The reversal that has taken place - especially in the north of England and the Midlands - demonstrates a dramatic urban renaissance and a shift in how people want to live.
Since the start of the 21st Century the population of many town and city centres has doubled in size, while the population of the UK has increased by 10%. (Full list at bottom of story).
All credits, Salesforcehttp://blogs.salesforce.com/ca/2015/02/customers.html
About the Author:
Gillette is the Director of Online Marketing at KoMarketing, a B2B
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Casie regularly speaks at conferences across the country and can be
found writing for marketing publications including Search Engine Land.
Can place branding save our towns?By Scott McCubbin
At last month’s British Consortium of Shopping Centres Conference, Mary Portas painted a pretty bleak picture of town centres.
A nation of shopkeepers has been replaced by a nation of closed shutters, rusted padlocks and To Let signs.
She took us to Margate, and the grim reality where 40% of shops are now defunct. Portas laid the blame partly on the doorstep of out-of-town supermarkets: “They’ve displaced the high street – it’s the single biggest effect.”
And it doesn’t end there. “The question isn’t ‘how can high streets be saved, but which ones should we save?’ was the grim conclusion by Justin Taylor of property consultants, Cushman & Wakefield.
Despite such worrying reviews and predictions, there can be a positive outcome, for those authorities and organisations willing to take control.
They need to consider why people use towns, …