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Showing posts from March, 2018

Place branding in strategic spatial planning | A content analysis of development plans, strategic initiatives and policy documents for Portugal 2014-2020 | Journal of Place Management and Development | Vol 8, No 1

This paper aims to firstly depict the theoretical links between place branding and strategic spatial planning to provide further theoretical and conceptual foundations. Secondly, it aims to explore the roots of place branding theory and practice in Portugal, as well as how place branding has been approached (or not) in spatial development plans, strategic initiatives and policy documents by stating the territorial, spatial-economic and sectoral development trajectories for the country and its northern region.

Place branding in strategic spatial planning | A content analysis of development plans, strategic initiatives and policy documents for Portugal 2014-2020 | Journal of Place Management and Development | Vol 8, No 1

Local government and urban governance in Europe

This edited volume promises a European-based overview of 60 years of reform in local government policies and the evolution of urban governance practices. The editors organize the book by focusing on three driving forces, which explain in part these wide-ranging and dynamic changes over time: (1) the transition to democracy in the mid-1970s and early 1990s, (2) the 2008 financial and economic crisis, and (3) the implementation of European Union (EU) urban policies.



Local government and urban governance in Europe: (2017). Local government and urban governance in Europe. Planning Theory & Practice. Ahead of Print.

Can Strategic Spatial Planning Contribute to Land Degradation Reduction in Urban Regions? State of the Art and Future Research

AbstractLand degradation is becoming a serious environmental issue threatening fertile agricultural soils and other natural resources. There are many driving forces behind land degradation. The expansion of artificial surfaces due to various economic activities, such as housing, industry, and transport infrastructure, known as soil sealing, constitutes one of the most intensive forms of land degradation in urban regions. 

Measures to halt and reverse land degradation require both strong land-use management policies, as well as effective spatial planning mechanisms. In this regard, strategic spatial planning has been increasingly practised in many urban regions worldwide, as a means to achieve sustainable land-use patterns and to guide the location of development and physical infrastructures. 

It is reasonable, therefore, to expect that strategic spatial planning can counteract the outlined undesired land degradation effects, specifically those resulting from soil sealing. In this paper…

“Branding Places – How to attract, keep, and motivate residents, tourists and companies” in June (18th-20th 2018) in Copenhagen.

Copenhagen Business School Executive Teaching is offering a three days intensive course of “Branding Places – How to attract, keep, and motivate residents, tourists and companies” in June (18th-20th 2018) in Copenhagen.

by
Sebastian Zenker
Do you have the feeling that you are a little stuck in your daily routine and would like to have some time to critically reflect, exchange experiences and learn more about the field? We may have something for you: Copenhagen Business School Executive Teaching is offering a three days intensive course of “Branding Places – How to attract, keep, and motivate residents, tourists and companies” in June (18th-20th 2018) in Copenhagen. Meet and discuss with international well-known place branding experts and colleagues across Europe!  
Read more at:  https://cbs-executive.dk/en/programme/branding-places/

Constructing regional advantage in branding the cross-border Euroregion Galicia–northern Portugal

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Constructing regional advantage in branding the cross-border Euroregion Galicia–northern Portugal
Abstract This paper employs a constructing regional advantage (CRA) approach in respect of examining the potential of joint branding strategies intended to position and give visibility to cross-border regions. The CRA concept is introduced here to improve understanding about the empirical significance of a branding strategy through cross-border relatedness, differentiated knowledge bases and policy platforms. It also aims to contribute to the academic debate on region branding. The case study focuses on the Euroregion composed of Galicia in north-west Spain and northern Portugal (GNP). Findings show that the combination of the key economic domains in which GNP excels will echo the cross-border advantage and strengthen a joint region branding strategy. https://www.tandfonline.com/doi/full/10.1080/21681376.2015.1044020