21 December 2015

Sobre uma marca territorial para a euroregião Galiza-Norte de Portugal

Sobre uma marca territorial para a euroregião Galiza-Norte de Portugal

"Constructing regional advantage in branding the cross-border Euroregion Galicia–northern Portugal" (acesso livre)
http://www.tandfonline.com/…/…/10.1080/21681376.2015.1044020
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GALICIA-NORTH PORTUGAL
FROM SHARED IDENTITY ROOTS TO A JOINT BRANDING STRATEGY (acesso livre)
http://magazine.limburgcrossborders.com/…/galicia-northern_…
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A Strategic Spatial Planning Approach to Cross-Border Place Branding with References to Galicia and Northern Portugal (capitulo em livro. posso enviar o PDF)
http://link.springer.com/chapt…/10.1007/978-3-319-15329-2_10