30 December 2013

TOP 5 most-read articles on PlacesBrands of 2013

As 2013 draws to a close, here’s our run down of the top five most-read articles on PlacesBrands this year. 

See more at original source:

As 2013 draws to a close, here’s our run down of the top five most-read articles on PlacesBrands this year. In reverse order:

5. The case of the bankrupt city and lessons to be learned from it. We present the Japanese city of Yubari, which pulled itself back from the brink using a pragmatic and imaginative approach.

4. Can cities set examples for each other to follow? A comparison of twinned cities St. Petersburg and Barcelona finds out how this might work in practice. Moscow-based author Viola Serdyukova suggests that the Russians could take a few hints from the Spanish.

3. We know all about the benefits of improving brand images for countries and cities. But what about the somewhat thornier suggestion of branding a supra-national body, namely the European Union? Can it be done? What are the high points and pitfalls? Guest contributor Lidija Globokar delves into the details.

2. Like many industries, tourism has been profoundly affected by the digital age. But how can we use the new tools most effectively to promote and ‘brand’ our places? Do we continue to ‘shout’ our brand messages from the rooftops, using traditional marketing methods. Or do we turn to more social means to make our places stand out through word of mouth alone? Do we shout, or use hashtags?

1. It’s easy to talk theoretically, but nothing beats real-life examples. In the most-read post of 2013, deputy editor Eduardo Oliveira presents a selection of case studies. Covering a diverse range of places, Eduardo analyses their approaches to branding. He discusses what’s effective and what could be improved. Essential reading!

It’s been a great year for PlacesBrands. We’ve produced consistent and regular content, developed and expanded our audience, discovered new guest contributors and even changed our entire design a few times. Thanks to everyone who’s been involved so far and here’s hoping 2014 will be even better! Best wishes for the new year.

29 December 2013

Rethinking spatial planning 1

Why strategic planning tip #1: in that film Raiders of the lost ark Indiana Jones asked-what's your plan? Jones responds I don't know; I'm making this up as I go along. Planners must navigate by sight and plan the route while they are sailing. This is strategic navigation as a non linear movement towards actions in spatial planning.

Sunday 2am, our cat sleeps when I read strategic spatial planning literature. I know my value. The academic world is delaying the acknowledgement of my contribution to the theory.

7 December 2013

Resumo em Português da apresentação a realizar na Universidade Católica Portuguesa

Its still possible to read for free the conference note published by Anatolia

Its still possible to read for free the conference note published by Anatolia: An International Journal of Tourism and Hospitality Research on International Conference on Sustainable Issues and Challenges in Tourism at Boğaziçi Üniversitesi 

Only 03 free downloads available (sponsored by the author)


Mediterranean Diet nominated World’s Intangible Cultural Heritage by UNESCO

The Mediterranean Diet was nominated, last December 4th, World’s Intangible Cultural Heritage by the United Nations Educational, Scientific and Cultural Organization (UNESCO).
The recommendation was submitted by seven countries - Portugal, Cyprus, Croatia, Spain, Greece, Italy, and Morocco.


6 December 2013

Crafting Strategy

Taylor & Francis Online :: Tourism Planning & Development - Instructions for authors

Taylor & Francis Online :: Tourism Planning & Development - Instructions for authors

Making The Economic Case For Cycling-Friendly Cities With Bikeonomics

Making The Economic Case For Cycling-Friendly Cities With Bikeonomics

We all know that cycling is good for us and that it benefits the environment. But if you want to make the case for something, it helps to have numbers to back you up, especially in policy circles.
We've covered a few cycling-economics studies here at Co.Exist. But in Bikenomics: How Cycling Can Save The Economy, the Portland-based activist Elly Blue goes further. Her book is comprehensive account of all the ways cycling can save money, boost revenues, and help the economy broadly and locally.
Here are five key arguments she makes:

5 December 2013

Regional Studies Association European Conference 2014, Izmir, Turkey

Regional Studies Association European Conference 2014, Izmir, Turkey

Diverse Regions: Building Resilient Communities and Territories

If tweeting about this event please use #RSA_Izmir2014
Diversity within regions is often considered one way to achieve sustainability and stability in economic growth and development.  As a region’s social and economic structure becomes more diverse, it becomes less sensitive to external shocks. Variety in economic activities as well as divergent local cultures within the region is a source of regional strength and resilience. The concept of resilience has often been used in regional development to define robustness, strength, flexibility and the ability to respond to external shocks. Building resilient regions is seen as particularly important in the wake of the global economic crisis as a new source of economic growth. This objective is emphasized both by the OECD’s agenda for stronger, cleaner and fairer economies and by EU2020’s call for smart, inclusive, sustainable economies.  The objectives in both agendas are complementary.

The Regional Studies Association International Conference 2014 on ‘Diverse Regions: Building Resilient Communities and Territories’ presents a timely opportunity to discuss these issues, to establish the need and nature of future research imperatives, and to address the concerns and challenges confronting policymakers and practitioners.
Contributions are invited which fit with the following themes, to collectively explore and discuss these key issues from a multitude of perspectives and with different theoretical stand points and with empirical observations from different parts of the world. Selection of abstracts will be based on originality and interest, subject balance and geographical spread.  Abstracts should not exceed 400 words, and should be in text format only, no tables, graphics or graphs.
A. Borders and Cross Border Cooperation
B. Clusters and Smart Specialisation
C. Community Economic Development
D. Culture, Creativity and ICT
E. Developing Rural and Peripheral Regions
F. Entrepreneurship, Enterprise and Business Climate
G. Geographies of Global Finance
H. Industrial Branching and Technological Cohesion
I. Innovation and Knowledge Economies
J. Labour Markets and Migration
K. Regional Development Policy
L. Regional Well-being and Happiness
M. Role of Institutions in Regional Development
N. Role of Social Networks in Regional Development
O. Spatial Justice
P. Spatial Planning and Infrastructure
Q. Sustainability – Climate Change, Environment and Energy
R. Territorial Governance and Regional Leadership
S. Tourism and Experience Economies
T. Urbanisation and Cities
U. Women entrepreneurs
V. The Economic Adjustment of Regions
Special Session A: The Nature of Innovation Dynamics in Socio-Ecological Transformation Processes. Organised by Anna Butzin, Institute for Work and Technology, Germany and Prof. Simone Strambach, Philipps University Marburg, Germany. 
Conference fees - Please ensure you are a paid up 2014 member of the Regional Studies Association if you intend to register at the member's rate. Early bird rates will only apply up until Monday 17th February 2014. After this date, the late registration fee will apply to everyone. Please click here and scroll down to see which Country Band your country belongs to. 
Country Band
Individual & Corporate Student, Associate & Early CareerNon-Member Rate
Band A£385.00£290.00£445.00
Band B£315.00£235.00£445.00
Band C£250.00£180.00£445.00
Band D£190.00£150.00£445.00
Late Registration£495.00£495.00£495.00
The organisers welcome proposals for special sessions, themed workshops and innovative forms of networking and collaboration. If you would like to organise or offer a session to the conference please contact:
Elizabeth Mitchell (elizabeth.mitchell@regionalstudies.org)

Special issue in European Planning Studies Spatial planning and place branding: rethinking relations and synergies

Introduction:  Kristof Van Assche, Raoul Beunen and Eduardo Oliveira  Rethinking planning-branding relations: an introduction . https:...