'Marketing Doctor' John Tantillo's Winner and Loser of the Week: McDain's Restaurant and The Soap Opera

-
'Marketing Doctor' John Tantillo's Winner and Loser of the Week: McDain's Restaurant and The Soap Opera:

WINNER:



Tantillo%20Blog%20Pic%20071211%20McDains.jpg



Folks, this week our winner is a Pennsylvania restaurant that made a courageous decision to honor its Target Market.



Mike Vuick, the owner of McDain’s Restaurant and Golf Center, decided that his customers deserved a peaceful, child-free environment. After July 16th, children six and under won’t be welcome.



Popular posts from this blog

The boom of online and out-of-town shopping offers, store closures, shrinking footfall and how to overcome the High Street’s crisis fatalist narrative

-
Image
Blog post by Eduardo Oliveira

     (Picture licensing and source: CCOat pexels.com)
Introduction
Several media channels have recently proclaimed the ‘death’ of UK High Streets or have been reporting store closures with job losses and economic fallout making the headlines. There have also been a number of expert reports, policy documents and research projects highlighting lower footfall and decline of in-store sales in recent years as casting a shadow of doubt over the High Street’s vitality. For instance, the Springboard UK 2017 Footfall Review reports that footfall has decreased every year since 2013 and in the last 10 years has fallen by 17%. The Grimsey Review 2, published just after the 2018 Local Government Association Annual Conference in Birmingham, reveals that since 2014, chain retailers have shut more stores than they have opened in UK town centres. With regard to store closures, Amir Qamar, a researcher based at the City Region Economic and Development Institute (City REDI) of…
Read more

How to Build Your Brand Through Customers On Your Site

-
Image
Click To Enlarge


All credits, Salesforcehttp://blogs.salesforce.com/ca/2015/02/customers.html About the Author:
Casie Gillette is the Director of Online Marketing at KoMarketing, a B2B online marketing firm based in Boston, MA. She has been in the online marketing industry for 10 years and loves all things Internet-related. Casie regularly speaks at conferences across the country and can be found writing for marketing publications including Search Engine Land.
Read more

NSL Colloquium Autumn 2016: Planetary Urbanization in Comparative Perspective.

-
Register by 3 November | 11 November 2016, 13:00–19:00 | Prof. Dr. Christian Schmid invites AbdouMaliq Simone and Wing Shing Tang
Place: Siemens Auditorium (HIT E 51) | Wolfgang-Pauli-Str. 27, Zürich

The NSL colloquia are a bi-annual presentation of exceptional work under a rotating theme determined by the inviting professor. Christian Schmid invites AbdouMaliq Simone (Max Planck Institute) and Wing Shing Tang (Hong Kong Baptist University).

Programme
13:00 Welcome
13:15–14:30 Keynotes
AbdouMaliq Simone (Max Planck Institute): Enabling the Many: Investing in Urban Operating Systems
Wing Shing Tang (Hong Kong Baptist University): Mutual Embeddedness Between ‘Hegemonic’ Urban Development and Everyday Life in Hong Kong
15:00–19:00
Christian Schmid (ETH Zürich): Towards a New Vocabulary of Urbanization: a Comparative Project
Monika Streule (ETH Zürich): Transdisciplinary Comparative Methodology: Qualitative Mapping & Mobile Ethnography
Lindsay Sawyer (FCL Singapore; ETH Zürich):…
Read more